Doodle is the usual scribbles that we draw when we try to concentrate, when we are bored or when we want to express ourselves artistically. It is impossible to determine the principles of doodling. It is definitely no academic sketch, restrained by strict rules. Such a drawing is featured by complete freedom. The only rule is that there are no rules. And this makes doodle something incredible. There are people who draw their works so precisely that they create miniature works of art. Others, less talented, draw various lines, shapes, and letters in the margins of their notebooks. Both forms can be recognized as doodles.
Jon Burgerman is said to be the “father” of this style. He was born in Great Britain, and now he lives and works in the US. In 2001 he graduated from Nottingham Trent University. He studied Fine Arts. He combines many different patterns in his work. Traditional elements resulting from artistic education merge with urban trends and pop culture. Doodles resemble graffiti, often seen in the streets. However, Burgerman‘s work is much more refined, beautiful, and sophisticated.
In 2008 Burgerman issued a 300-page book entitled: Pens Are My Friends. In the book, he included a cross-section of his works from the past 7 years, all drawn after his graduation. To this day this artist draws professional doodles. He works for big brands, such as Pepsi, Nike, Nokia, Albert Museum, Victoria, and even Apple. His colorful drawings are also used in advertisements.
In recent years doodle has taken more interactive forms. Surely you know the occasional Google logos that are given “new life” in form of funny drawings, moving elements, or even games during festivities or other important events? This is doodle too!
Modern times and trends offer many possibilities for the development and usage of this art form. This style perfectly fits into current design trends. Look around. Doodles are everywhere!